Rissi Palmer is planting seeds that are growing into a movement. She accomplishes this by gifting grants to artists of color in country music through her Color Me Country Artist Grant Fund that not only provides a monetary donation, but serves as a symbol of support for the artists she believes in. Formed in partnership with Kelly McCartney’s Rainey Day Fund, the Color Me Country Fund is an extension of Palmer’s popular Color Me Country radio show on Apple Music that also works to spotlight the voices and stories of Black, Indigenous and Latinx artists that have shaped the history of the genre. Since its official launch in Dec. 2020, the Color Me Country Fund has raised $14,000 and distributed micro grants of $500-$1,000 to nearly 20 artists. (Read more.)