While the Rainey Day and Color Me Country funds work tirelessly to assist artists of marginalized identities with the funds and tools they need to lift their careers off the ground, a lingering question remains: Who is going to help tell their stories in the press to both write and correct their history in motion? That’s where the Rosetta Fund comes in, created to nurture the next generation of BIPOC, LGBTQ+, and disabled journalists, podcasters, and other media creators. Like most aspects of the music industry, the gatekeepers – and beyond – are predominately white, leaving the stories of marginalized artists in their hands, where they are subject to misrepresentation, tokenization, or worse.

Sister Rosetta Tharpe

Envisioned by music journalist Marissa R. Moss and named for its ties to both music and language, the Rosetta Fund aims to support and grow a diverse base of roots and country music journalists, because representation and reflection must be present at every level of our society and in every aspect of our industry, if change is to truly be seen. In addition to financial support, the fund will also provide mentorship and resources to bring forth the storytellers of our future – storytellers who represent all, not just a few.

Watch this space for updates.